The course "International promotion of universities: actors and instruments", organized by Fundación Universidad.es and the Universidad Internacional Menéndez Pelayo (UIMP), is specially designed for international relations officers and heads of communication at Spanish universities.

The aim of the Universidad.es Foundation is to create a brand image of the Spanish university system in order to promote its international dimension. One of the Foundation’s priorities is to provide support for universities as they develop their internationalization strategies.

The course gives an overview of the current situation of Spanish and international universities and emphasizes the important role played by international agencies in their promotion.

The seminar will also examine best practices at universities and the instruments and actors involved in the internationalization process.

The event features national and international expert speakers from Spain, Portugal, Germany and Belgium, and will also be attended by the Spanish minister of education and by junior ministers.

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